Category Archives: poetry

Ad Poetry

The whole point of ads is to reach us, grab our attention, and of course, to buy a product/service.  But if you string together slogans, I think you can also make some interesting poetry.

Here’s my first try…at a somewhat inspirational poem from ad slogans (see below the for citations of where the slogans are from).


Ad Inspirational

“Life is short.  Stay awake for it,”don’t sleep through the best parts.
There are “Thousands of possibilities.  Get yours”2 to explore.
“Taste the rainbow”3 and revel in its colors,
“Put a tiger in your tank”4 and see where you’ll go.

Be present and “Be there.”5
Build a dream and “Make it real.”6

“Just do it – ”
“Open happiness”8 and open your eyes.

So that you can finally “Be all that you can be.”9

Actual Ads/Slogans:

  1. “Life is too short.  Stay awake for it!” – Caribou Coffee
  2. “There are thousands of possibilities.  Get Yours!” – Best Buy
  3. “Taste the rainbow” – Skittles
  4. “Put a tiger in your tank” – Esso/Exxon
  5. “Be there” – NBC
  6. “Make it real” – Coca Cola
  7. “Just do it” – Nike
  8. “Open happiness” – Coca Cola
  9. “Be all that you can be” – United States Army

That was fun.  Though I’m not sure if it’s my sleep deprived brain (I started grad school last week and am working full-time as well) or what..

How about you?  What’s your favorite ad slogan?  Or, try your hand at ad poetry and let me know how it goes. 🙂